2.3 billion humans have periods...
More than 80% will experience significant, life-interrupting side effects every month, and nobody really talks about it, because "It's just a normal part of life."
Beyond common complaints like PMS or cramping, there are dozens of serious conditions like PCOS, endometriosis, PMDD, and infertility that affect women’s overall health. When we take these issues altogether, that means 100M women are sick from their periods every month! These aren’t just inconveniences. Doctors have described period pain being as severe as a heart attack and studies show 15% of women with PMDD will have at least one suicide attempt in their lives due to cycle related suffering.
Not only do menstrual problems significantly impact the quality of women’s lives but they are also highly predictive of the diseases that kill women, like heart disease, diabetes, stroke, and breast and ovarian cancers. Despite all this, reproductive healthcare doesn’t even make it into the NIH top funded areas for research.
- Women deserve equality in all its forms.
- Menstruation isn't a curse. In fact, it's one of the most important indicators of your health.
- Periods are a necessary, messy, and beautiful part of life.
- Menstrual products are necessary for sanitation, not optional, taxable, or luxury items.
- Access to healthcare isn't optional. It's a basic human right.
- Every woman deserves to understand her period. Not to be frightened of, debilitated by, or judged for it.
While the formation of Brazen was in 2015, founder and CEO Kirsten Karchmer has been an expert in the period world for over 20 years. She began her lifelong career helping all people with periods (and help others understand periods) with her acupuncture practice, after she saw tremendous health and wellness differences in her own life just years earlier. Noticing that the menstruation and period wellness world was lacking in supplements and products that were both effective, healthy and all natural, she started Brazen as a way to shake up the period world indefinitely.
"When I was 19 years old, I was diagnosed with multiple sclerosis. I was incredibly sick, tired all the time, and couldn’t walk without a cane. A friend recommended that I see an acupuncturist. At that point in my life, I was very skeptical about acupuncture but I was desperate to get better, so I gave it a try." Read more about Kirsten in her in-depth Q&A